When patients search at 2am, your site is your front desk.
Most patients pick their provider before the first call. The site that ranks for the right intent — and reads as competent — wins the appointment.
Local search decides who picks up the phone.
A patient typing "knee specialist Rotterdam" or "cardiologist near me" is making a high-stakes choice. Whichever clinic shows up first with credible content, fast pages, and a clear booking path tends to win. Most multi-location practices lose this battle by accident — one site for all locations, no schema, no programmatic intent pages, and a booking form behind three clicks.
Programmatic intent pages, fast and compliant.
We build a content model where every treatment × location combination has its own optimised page, with LocalBusiness and MedicalClinic schema, FAQ schema, and a city-aware breadcrumb pattern. Booking flows respect GDPR-grade data handling and integrate with the EHR. Practice managers get a dashboard showing bookings by location, by treatment, by source.
Tailor-made systems, not templates.
Every engagement is shaped to the industry. The pillars below are where we focus when we work with you.
Multi-location programmatic SEO
Treatment × location matrices generate hundreds of intent-aligned pages with hand-written hero copy and structured schema.
Patient booking flows
GDPR-compliant booking integrated with EHR or PMS, with smart triage questions that route the patient to the correct specialty and a confirmation that respects channel preferences.
Patient loyalty & follow-up
Care-pathway sequences (post-op recovery, annual check-up reminders) built around evidence-based follow-up windows — measurable, opt-in, never spam.
Practice manager dashboard
Bookings by location, by treatment, by traffic source. No-show rate, time-to-booking, and the dollar value of each marketing channel.
Realistic ranges, not promises.
Indicative ranges based on similar engagements in this category. Actual outcomes depend on your starting point and the scope of the work.
For the first time the marketing team can publish a new location page in an hour. Before, every change took five days and a developer.
Marketing lead · multi-location medical clinic
See the audit before you commit.
A 30-minute call. We run a live audit of your site against the metrics that move the dial in medical & clinics.